The theme of sustainable development in the toy industry has become increasingly important over time. Manufacturers, retailers and buyers need to respond to this growing problem in order to remain relevant and competitive as stakeholder concerns about our environment proliferate.
Opportunity:
Unprecedented value can be unleashed through sustainable development. It can generate revenue growth, reduce costs and risk, and improve brand image. As more and more brands take advantage of millennial parents to create innovative, truly eco-friendly toys, companies committed to sustainability are no longer limited to small brands.
The challenge:
Toy manufacturers need to meet regulatory challenges when they decide to use recycled materials in their toys. Reusing the same material over and over may reduce the physical and mechanical strength of the final product, but you still have to ensure that all toys meet these requirements. Now, there is a lot of concern about how the use of recycled materials affects the chemical safety of toys: recycled materials often come from products that are not usually toys and are not subject to the same regulations, but it is your responsibility to ensure that toys meet toy standards before they are put on the market.
Trend:
Across the toy value chain, toys of the future are likely to be made from appropriate, environmentally friendly materials. And fewer packaging materials will be used in distribution and retail. In the process, toys can educate and engage children in environmental action and have greater room for improvement and repair. In the future, toys that are more likely to be widely recycled may be the trend.
Post time: Jul-20-2022
